Privacy Policy
Last updated: January 28, 2026
Loveday Growth Limited (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website (lovedaygrowth.com or any subdomain), contact us, or engage our services as a digital design and development agency.
We are the data controller for the personal data we process. Our registered office is:
Loveday Growth Limited124 CITY ROAD
EC1V2NX, London
England
You can contact us about this policy or your data rights at:
Email: [email protected]
1. What personal data we collect
We collect the following types of personal data:
- Contact and inquiry data: When you use our contact form, “Let’s Talk” section, or email us, we collect your name, email address, phone number (if provided), company name (if provided), and any message or project details you share.
- Website usage data: Technical information such as your IP address, browser type/version, device information, operating system, referring pages, pages visited, time/date of visits, and time spent on pages. This is collected automatically via cookies and similar technologies.
- Client/project data: If we work together, we may process additional personal data necessary for delivering services (e.g., contact details of your team, business emails, feedback, or content you provide for design/branding projects).
We do not collect special category data (e.g., health, race, religion) or data about children.
2. How we collect your personal data
- Directly from you (e.g., contact form submissions, emails, project communications).
- Automatically through your use of our website (via cookies, server logs, and third-party tools like Google Analytics and Cloudflare).
3. How we use your personal data (purposes and legal bases)
We process your personal data for the following purposes and legal bases:
| Purpose | Personal Data Used | Legal Basis (UK GDPR) |
|---|---|---|
| Respond to inquiries and provide quotes/information | Contact details, message content | Legitimate interests (to run our business and communicate with potential clients) / Steps prior to a contract |
| Deliver our design, development, branding, and marketing services | Contact/project details | Performance of a contract (with clients) / Legitimate interests (for prospects) |
| Improve and secure our website (analytics, performance, security) | Usage/technical data | Legitimate interests (to understand site performance, prevent abuse, and improve user experience) |
| Comply with legal obligations (e.g., tax, contracts) | Any relevant data | Legal obligation |
| Defend legal claims or protect rights | Any relevant data | Legitimate interests |
We do not use your data for automated decision-making or profiling.
4. Sharing your personal data
We do not sell your personal data. We only share it in limited circumstances:
- With service providers acting as our processors (under strict contracts):
- Google Analytics (for website analytics; data may be processed in the US under UK-approved mechanisms like the UK Extension to the EU-US Data Privacy Framework).
- Cloudflare (for website security, performance, and content delivery; processes traffic data including IP addresses).
- Our hosting provider and other essential IT/tools (e.g., email providers).
- If required by law, court order, or to protect our rights/safety.
- In the event of a business sale/transfer (data would transfer under the same protections).
All third parties are required to respect the security of your data and treat it only for the purposes we instruct.
5. International data transfers
Some of our processors (e.g., Google, Cloudflare) are based outside the UK, including in the US. Where applicable, we ensure appropriate safeguards are in place, such as the UK Extension to the EU-US Data Privacy Framework or other approved mechanisms.
6. Data security
We implement reasonable technical and organisational measures to protect your data from unauthorised access, loss, or misuse (e.g., secure hosting, encryption where appropriate, access controls). However, no internet transmission is 100% secure.
7. How long we keep your personal data
We keep data only as long as necessary:
- Inquiry/contact form data: Up to 24 months (unless you become a client or request deletion).
- Client project data: For the duration of our contract plus up to 7 years (for legal/tax purposes).
- Website analytics data: Typically 14–26 months (Google Analytics default; anonymised where possible).
We review data periodically and securely delete or anonymise it when no longer needed.
8. Your rights under UK GDPR
You have the following rights (subject to exceptions):
- Access your data.
- Correct inaccurate data.
- Erase your data (right to be forgotten).
- Restrict processing.
- Object to processing (especially for legitimate interests).
- Data portability.
- Withdraw consent (where we rely on it, though we mainly use other bases).
To exercise any right, email [email protected]. We will respond within one month (extendable if complex). You can also complain to the Information Commissioner’s Office (ICO): www.ico.org.uk.
9. Cookies and similar technologies
Our website uses cookies and similar technologies for essential functions, analytics (Google Analytics), and performance/security (Cloudflare). We do not use advertising cookies.
For more details, please refer to our Cookie Policy (or contact us for information on managing cookies via your browser settings).
10. Changes to this policy
We may update this policy from time to time. Changes will be posted here with the updated date. Significant changes will be notified via the website or email if appropriate.
11. Contact us
If you have questions about this Privacy Policy or our data practices, contact:
Email: [email protected]
Thank you for trusting Loveday Growth Limited with your information.
© Loveday Growth Limited 2026